How did Fizzer successfully activate macro and micro-influencers to increase its ROI?
Over a hundred KOLs activated for promising results!
Relying first and foremost on other marketing and branding strategies, Fizzer has fully implemented Influencer Marketing into its strategy as a ROI oriented and efficient tool in 2020 as part of the involvement of macro and micro-influencers.We have decided to incorporate Kolsquare into our daily actions because...
of the many functionalities that the solution offers,in particular in order to identify macro-influencer profiles relevant to our brand. This research is made easier for us thanks to the credibility score of the audience of each profile that we consider. Claire Lambert Communication & Partnerships Manager @Fizzer