Influencer Marketing Budgets 2026 – Where to Spend, Where to Save
Contenu du webinaire
1. Welcome & Introduction
We kicked things off with a quick overview of the session and what to expect.
2. 4 Key Findings from Kolsquare’s Budget Report 2025
We unpacked the biggest budget shifts shaping influencer marketing — and what they mean for brands planning 2026.
3. How to Allocate Your 2026 Influencer Marketing Budget
Our experts shared practical tips on where to spend, where to save, and how to make every pound work harder.
4. Partnerships with Purpose
Morgane explored how strategic collaborations can stretch budgets and boost performance.
5. Interview with Jamie Love, CEO & Founder of Monumental
Jamie shared his insights on budgeting challenges, industry trends, and how brands can adapt to the new influencer landscape.
6. Audience Q&A
We wrapped up with live questions from the audience — from budget priorities to the impact of AI on creator campaigns.
