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The smarter way to run influencer marketing

Build influence at scale

Run influencer marketing the way it should be. Simple, transparent, and built to perform, with live market intelligence, qualified creator data, and full reports that prove the impact of every campaign.

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Trusted by 2,000+ brands and agencies worldwide

Influencer Marketing Platform

Strategic intelligence, compliance and scale. All-in-one platform.

Scale your campaigns, without the complexity.

Run influencer campaigns like a performance channel. Faster, smarter, and built for those leading the market.

+
127
‍%

ROI on Kolsquare investment

<
6
mo

follower increase

+
10
h

Saved on reporting

4.6
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5

On G2

AI

Campaign intelligence, built in.

AI surfaces the creators most likely to perform for your brief, tracks engagement across your campaigns, and flags what's working before you have to ask.

See how leading brands and agencies use Kolsquare

No two brands run influencer marketing the same way. See the ones doing it best through Kolsquare.

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On se base évidemment sur les KPI Kolsquare, notamment le score de crédibilité. C’est un critère indispensable pour nous. C’est important pour nous d’avoir cette garantie de qualité. Ça fait partie des critères qu’on regarde dès le départ.

Marine Wauquier

Cheffe de projets Affiliation & Influence chez La Redoute

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Kolsquare really accompanies me in everything I do. It saves time, brings clarity, and allows me to be much more strategic.

Corentin Lardy

Marketing & PR Coordinator for France at Bestseller

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Kolsquare’s location data allowed each market team to confirm that their chosen creators were speaking to a genuinely local audience rather than a broad international one. That’s a really valuable insight.

Lea Ellul-Terranella

Social Media Specialist at Flying Tiger Copenhagen

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Before we booked anyone, we could look at a creator's last 30 to 90 days in Kolsquare and get a realistic read on viewership. The livestream numbers came in right where we expected, based on the creators we used.

Jake Gent

Head of Talent at Feenix Group

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Kolsquare is a really important tool for us internally. It allows us to quantify how many creators posted, who published all the information, the conversion rates, the estimated impressions, and the most engaging types of content.

Typology Spokesperson

Influencer Marketing Lead

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Kolsquare was a game-changer for our influencer selection. While your network works for 10, activating 100 across Instagram, YouTube, and TikTok is a different league. Couldn't have pulled it off without Kolsquare!

Charlotte Caron

Director of Wellcom Consulting, Influencer Strategy Unit

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The credibility score is essential — it gives us a clear view of how authentic audiences really are. And thanks to the listening module, we can position Caudalie against competitors market by market. It’s a decisive tool for competitive intelligence

Lou Boutin

PR & Influence Manager Europe

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What interests us is desirability. We seek to create activations that spark desire and spontaneity. Thanks to Kolsquare, we can refine our strategy, identify the strongest content, and adjust our approach for each campaign

Louise Safarti

Marketing Manager at Café Kitsuné

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Kolsquare is essential to our search process. The platform allows us to filter creators by age, gender, reach and audience criteria, helping us pinpoint exactly who we need. We can also review what influencers have previously posted about, which is

Jade Kaja

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Kolsquare's reporting has had a big impact for us. Before, we relied on spreadsheets and had to manually request statistics from influencers. Now, performance data is automatically collected, and we can share a live dashboard with clients throughout

Michael Zambonini

Senior Influencer Account Manager

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As our clients invest more in influencer marketing, they expect more robust data and clear justification behind every recommendation. Kolsquare gives us the hard figures we need and makes our vetting process much more efficient and credible.

Izzy Soupe

Social & Talent Manager

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Every month, I track the share of organic versus paid thanks to Kolsquare. I love digging into the data. I look at EMV, credibility, campaign performance, even sentiment. It really helps us understand what’s working.

Sarah Kehil

Manager of Influence, Events and PR at Les Secrets de Loly

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Beautiful Things by Benson Boone had already been presaved thousands of times in France before the title was even released, so we knew there was something there, we just didn’t know who the fans were.

Ludivine Rome

Head of Digital for WEA at Warner Music France

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Puy du Fou is a client that is very focused on the figures. We give them access to Kolsquare’s online dashboard and they are able to check daily how the campaigns and the strategy is evolving.

Émilie Cabanié

Head of Influence at Havas Play

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We love Kolsquare, it makes overseeing and evaluating multinational campaigns like the Aspen event really seamless.

Justine Provent

Head of PR and Social Media at Fusalp

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We’re very familiar with gaming profiles on Twitch, but Kolsquare enables us to broaden our scope and find powerful profiles that are more mainstream

Morgane Falaize

Co-founder and Associate Director at Minuit Douze

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With Kolsquare, we’re not just guessing anymore — we’re making informed decisions. It helps us prove ROI internally, and enables me to be much more efficient in the way I work.

Salomé Pailloux

Communication Coordinator at La Petite Étoile

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Without exaggerating, for the first accessories campaign I launched, it took me 15 days to find and select KOLs. Now with Kolsquare, the same job takes me a day.

Alice Mongeau

Manager of Influence and PR at Bobochic

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Tools like Kolsquare have enabled us to demonstrate the growth influence will bring us and the new customers we’re going to be able to attract.

Angélique Giraud

Head of Marketing and Communications

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Kolsquare enabled us to narrow the search to only Austrian creators which was a huge benefit in achieving the goals of the campaign.

Elisabeth Krautbauer

Head of Digital at Gallafilz

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Kolsquare helped us create a multi-national campaign with real impact across Europe. We effectively raised awareness of ocean protection among diverse audiences, and expanded our reach. An invaluable tool for influencer marketing!

Amandine Lermigeaux

Public Relations and Communications Officer

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Kolsquare gives me the reassurance that we’re working with the right people. I can see audience credibility, filter by country, and double-check that a creator really has the reach and engagement they claim. It saves me hours of second guessing.

Marcom and Product Design at Kambukka

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Kolsquare’s platform allowed us to streamline our influencer search and focus on those who align perfectly with our brand values and target audience.

Thomas Hervet

Founder and CEO at Wopilo

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Kolsquare’s customer service is another of its strengths. Camille, our client manager, is very accessible and reactive. She is very helpful with tips and ideas for improving our campaigns using the different functionalities of the tool.

Juile Maupoint

Digital Marketing Manager at Soignon

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Kolsquare helps enormously to collect all the content. I just create a campaign in Kolsquare, list all the creators and I can analyse the reach and engagement.

Inès Lagougine

Influence Marketing Manager

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Kolsquare has been a game-changer for us. It’s made the process more efficient and provided the insights we need to align our campaigns with our values and objectives.

Agnès Vautrin

Communications Manager at Courbet

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It’s impossible to run influence at this scale without a tool like Kolsquare. It saves time, brings clarity, and lets us focus on what really matters: choosing the right creators and building campaigns that work.

Marie Moulinec

Social Media Manager at C-MonEtiquette

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Kolsquare was really helpful for influencer research and pre-selection based on audience, content fit, and past performance.

Hilke Terhalle

Social Media Manager at Super Streusel

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With Kolsquare, centralising campaign results is a breeze. The platform offers a comprehensive view, impressing partners by effortlessly showcasing brand mentions and campaign success.

Anaëlle Antigny

Influencer Marketing Manager

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Kolsquare allows us to centralise everything. From creator selection to performance analysis, it’s a real time-saver. And most importantly, it helps us estimate ROI, even on gifting-based campaigns.

Joy Jimenez

Founder at Percie Agency

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Kolsquare helps me collect all the content and measure the impact. In practical terms, it allows us to see how many people we’ve reached and what the real resonance of Solidays is.

Julie Beiger

Influence Manager at Solidays

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Kolsquare enabled us to calculate and analyse the impact of our content for the brand, giving us concrete and accurate results to share with the client.

Cassandre Surelle

Influence Consultant at Team Lewis

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Kolsquare has enabled us to manage our campaign with rigour and fluidity. It is a real asset for enhancing the impact of KOLs in brand strategies where image and expertise are key.

Porte-parole

Filorga

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The campaign required precise coordination—content approvals, posting schedules, and reporting. Kolsquare enabled real-time tracking, ensuring every deliverable was met.

Katia Wozniak

Consultant at Article Onze

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Kolsquare’s search engine and reporting capabilities really stand out. It’s become a powerful commercial lever not just for our current clients, but for prospects too.

Yolaine Pain

Content Manager and Team Leader at Digitalkeys

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The results were incredible - I was over the moon! We ran the entire campaign via Kolsquare and were able to share all our data easily with our partners. What's more, we were able to obtain really accurate and comprehensive reports.

Julia Bell

Social Media and Influencer Marketing Lead

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The starting point was to find who was already talking about the brand. Kolsquare allowed us to do that instantly, instead of searching manually on Instagram. Kolsquare is a huge time saver for building a relevant creator shortlist.

Alexia Soulabail

Influence Manager at Effinity

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We used to spend days compiling statistics from influencers manually. Now, with Kolsquare, it takes just a few hours, saving us many hours of work

Angela Villarejo

Head of Inbound Media and PR Digital at Infinity Media

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Kolsquare allows us analyse historic content in detail. This gives us a complete picture of the creator, their style and topics, but also important events in their life, such as weddings or new babies. This helps us build stronger relationships.

Team Lead of Artist and Influencer Partnerships at Gymondo

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We are able to share live Kolsquare dashboards with Berocca and give them campaign updates in real time. That kind of visibility makes all the difference. When you’re working with projects that unfold over months, it’s crucial.

Lauriane Le Texier

President and Founder at La Louve & Partners

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Kolsquare allows us to have a lot of information about profiles. A profile itself might seem perfect on the face of it, but if the engagement rate is low it tells another story.

Nadya Yazzaoui

CEO at Histoire 2

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Kolsquare's platform maximises our impact on a tight budget—simplifying influencer identification, content monitoring, and delivering positive results for our startup. It's been a game-changer.

Pierre Baryla

Founder and CEO

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Using Kolsquare has always been fluid; I've used the lists, the campaign feature, the search, and the filters in a way that's pretty easy to understand.

Agria

Digital Marketing Officer

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Kolsquare has meant a before and after in influencer marketing actions, from profile management and research, to exhaustive analysis of profile metrics in real time.

Cristina Garcia

Head of Brands at Native

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Reporting used to be a nightmare — we missed posts or couldn’t trace engagement. Now, with Kolsquare, we catch everything and save tons of time.

Silvia Rabino

Influence Manager at Almé

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The data provided by Kolsquare, including the credibility score and detailed analysis, boost our approach in research, contact, and evaluation of collaborations, thus facilitating rapid optimisation.

Elisabeth Gizard

Head of Marketing and Communications at NV Gallery

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Tools like Kolsquare enable us to make data-driven decisions, ensuring authentic collaborations and tangible results for our brands.

Ángel Sopeña

CEO at Bluecell

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Using Kolsquare, we identified influencers who not only fit our criteria but also had relationships with each other, creating a more cohesive and vibrant event atmosphere.

Martin Buzan

Co-founder and Marketing Director at Agently

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Kolsquare allows me to see all the content posted from IRL events. I enter the total cost of the event to calculate the ROI. It’s super practical.

Celya Thevenin

PR and Influence Manager at Maison 123

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The added value of Kolsquare really revealed itself to us when it came to reporting to the client. We’re able to show them the overview of the target reached, estimated impressions, the best content, EMV, etc.

Mélanie Rodrigues

Head of Travel at Agence 14 Septembre

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Thanks to Kolsquare, we were able to target the right influencers and it really paid off in the end. We had a lot of good feedback on the content, and qualitative feedback from customers.

Fanny Debrie

Head of Communications at Otera

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We relied on Kolsquare’s keyword and filter tools to target influencers who perfectly fit the campaign’s needs, saving significant time and ensuring precision in our selections.

Álvaro Blanco

CEO of Native Media Group

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Kolsquare helps me a lot with age distribution, city and country breakdowns, everything I need to verify the KOLs. I use it to check credibility scores, find profiles, and confirm they fit our target.

Sarah Chassagne

PR & Influence Manager at Lancaster

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Kolsquare was instrumental in validating our choice ... The platform’s data insights ensured we targeted the right audience with an expert who was truly credible in the home-care space.

Morgane Thibult

Influence Project Director at Prisma Media Solutions

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Since we started using Kolsquare, we’ve been able to attract many more influencers to support VETO. The reach generated this way helps us raise awareness and increase donations.

Madita Haustein

Team Member at VETO

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Kolsquare helped us scale up without losing what made our influencer marketing work in the first place: relevance, authenticity, and trust. And most importantly, it helped us connect with the people we really want on our app.

Marketing and Communications Lead for Francophone Markets at Adopte

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Kolsquare really helped us both in terms of identifying new profiles but in terms of following the campaign and being able to track the fallout.

Jelena Kuhn

Communications Manager at Bioviva

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Elise Van de Meulebroucke

PR Manager chez Marie Jo

Built for every team that runs influencer marketing.

Enterprise

Running influencer marketing at enterprise scale requires more than a tool. Get the data coverage, multi-market infrastructure, and compliance controls that match the complexity your team already operates at.

Brands

Scale creator programs without losing control. Manage hundreds of partnerships, track ROI across markets, and keep every stakeholder aligned.

Agencies

Agencies move fast. Your platform should too. Manage clients, creators, and campaign performance in one place, so you can run more campaigns with less friction and create real results.

NGOS

Make every partnership count.Find creators who genuinely care about your cause, reach the right audiences, and prove the impact of every campaign.

Ready to scale influencer marketing with confidence?

Get a personalised walkthrough and see exactly how Kolsquare fits your goals.

Questions & réponses

What is influencer marketing?

Influencer marketing is a type of social media marketing where companies collaborate with people who have significant (typically above 5,000 followers) accounts.

The first step is selecting influencers with audiences that align with your target demographic and campaign goals. Then, you encourage or pay the creator to post content featuring your brand.

Influencers promote products or services in many ways, including:

  • Sponsored posts: This is a fixed-fee approach. You pay influencers upfront to create content featuring your product or service. For compliance, posts must be tagged clearly, such as #ad or #sponsored. This tactic is collaborative, formal, and controlled.
  • Affiliate marketing: This is pay-by-commission influencer marketing. Here, influencers share unique referral links or discount codes. When a consumer makes a purchase that links back to the influencer, they are paid a percentage of the sale price. This approach is popular for e-commerce brands that need to pindown ROI. It is also a growing tactic as more marketers' budgets tighten.
  • Product reviews and gifting: Not all influencer marketing is expensive. This tactic encourages influencers to test and review products. These reviews build trust and provide social proof. They're also great for product launches. Sometimes, these reviews are organic, and influencers simply promote a product they love. Others may result from brands running gifting campaigns.
  • Giveaways and contests: What better way to get audiences involved than offering the chance to win a freebie? Influencers host giveaways, encouraging followers to like, share, or tag friends for a chance to win prizes. This boosts engagement, expands reach, and can lead to user-generated content.
  • Pre-launch content: Give influencers early access to products or services, and they can create content to build anticipation before an official launch. This creates hype and exclusivity.
  • Brand ambassadorships: Long-term collaborations build value. When influencers consistently promote a brand's products or services, the audience believes the recommendation. Yes, ambassadorships cost more, and you need to be more hands-on. But get it right, and this is one of the most beneficial tactics. Over time, you gain more credibility and trust with the influencer's audience.
  • Co-creating products: Work with influencers to develop exclusive products. These often limited-edition items create hype with followers and can easily sell out.

Put simply, influencer marketing is a form of social media marketing where brands collaborate with popular individuals to promote products or services.

Brands find these influencers appealing because they have established credibility and a loyal following within specific niches, such as fashion, beauty, fitness, or gaming.