The influencer marketing Blog

More than 500 million accounts use Instagram Stories daily, a figure that no brand can...

Have you started implementing carousels in your Instagram posts and ads? If you haven't explored...

"Nina Himmelreich has invited you to join her channel," was perhaps one of the messages...

Travel influencers on social media have positioned themselves as the new way of exploring the...

According to Instagram, 68% of people who browse its network interact with creators. For this...

Instagram has established itself as one of the main platforms for brand development. Indeed, according...

Instagram has launched a new monetization feature that allows global audiences to financially support their...

After a frantic hunt for followers, the trend on Instagram in recent years has been...

The engagement rate on Instagram is an important metric for influencer marketing in 2023, as...

Instagram is a platform that continues to grow in popularity. With over a billion active...

Who are the influencers that marketers absolutely need to know and follow in 2023? We...

In 2022, 67% of marketers have already used influencer marketing as a successful way to...

With the Creator Portfolio, Instagram is launching new ways for brands and influencers to collaborate...

Influence marketers and KOLs activating Reels content on Instagram can take heart: plays and engagement...

Meta is quietly launching a big update for Instagram in September 2022: From now on,...

Although TikTok is steadily gaining popularity, Instagram remains the main platform to collaborate with influencers...

August 2022 is another month of new features on Instagram. The five updates include new...

With live content now accounting for more than 80% of traffic online, Meta has been...

A wave of complaints is sweeping through the online world and against Instagram. Hence, content...

Instagram may have been forced to roll back its attempts to introduce more video and...

Instagram head Adam Mosseri has responded to user complaints about Instagram’s new full-screen format and...

Instagram is still the holy grail of influencer marketing and TikTok is catching up fast....

It is important for marketers to know the key statistics of the platforms they want...

Reels make up 20% of the time that people spend on Instagram, while video overall...

Today, working with influencers is one of the best strategies to reach a younger audience....

Instagram is competing with TikTok for both users and creators, especially with short-term video formats....

Product placement is, without a doubt, a common strategy in the field of marketing. But...

Meta CEO Mark Zuckerberg announced plans to bring NFTs on Instagram soon. Up until now,...

Instagram stories are a good way to market products or services. Stories are not only...

As Instagram concentrates on video content and improved communication tools, the platform has released a...