France
Deutschland
España
USA
Return
Focus
/ Sep 2023
Having reached a level of professionalism akin to the US and the UK markets, Influencer...
BlogFocus
/ Aug 2023
From understated beginnings in the blogosphere and YouTube, literary content creators have exploded on TikTok...
BlogFocusResponsible Influence
/ May 2023
The professionalization of influencer marketing coupled with a series of high-profile scandals around influencer content...
BlogFocus
/ Mar 2023
Long form video content on YouTube is evolving. As influence marketers, here's what you need to know
In 2023, it seems that all anyone wants to talk about is TikTok and short...
BlogFocus
/ Mar 2023
Influence marketers of all stripes are fascinated by TikTok. Whether already running campaigns on the...
BlogFocus
/ Feb 2023
2023 will see the short video format cement its place as a major growth driver...
BlogFocusResponsible Influence
/ Jan 2023
How do KOLs navigate the challenges of regular content creation, brand relationships and the ever-changing...
BlogFocus
/ Jan 2023
Attracting massive IRL (in real life) audiences and even more impressive livestream viewer numbers, 2022...
BlogFocus
/ Dec 2022
Reducing carbon emissions is the call to action of our times. Urgent, complicated and at...
BlogFocus
/ Nov 2022
A revolution is afoot in French influencer marketing. Actions to weed out nefarious players and...