Category: Focus

BlogFocus
/ Mar 2023
In 2023, it seems that all anyone wants to talk about is TikTok and short...
BlogFocus
/ Mar 2023
Influence marketers of all stripes are fascinated by TikTok. Whether already running campaigns on the...
BlogFocus
/ Feb 2023
2023 will see the short video format cement its place as a major growth driver...
BlogFocusResponsible Influence
/ Jan 2023
How do KOLs navigate the challenges of regular content creation, brand relationships and the ever-changing...
BlogFocus
/ Jan 2023
Attracting massive IRL (in real life) audiences and even more impressive livestream viewer numbers, 2022...
BlogFocus
/ Dec 2022
Reducing carbon emissions is the call to action of our times. Urgent, complicated and at...
BlogFocus
/ Nov 2022
A revolution is afoot in French influencer marketing. Actions to weed out nefarious players and...
BlogFocus
/ Oct 2022
Attended by more than 1,500 visitors, the latest edition of Influencer Marketing Show (IMS) held...
BlogFocus
/ Oct 2022
Accelerated by the COVID crisis, Germany’s KOL marketing environment is undergoing significant change as brands...
BlogFocus
/ Oct 2022
It’s that time of year again: the end-of-year holidays are just around the corner and...