Top 10 sportswear in Sweden on Instagram

Between outdoor, performance and lifestyle, Sweden has a digitalized and highly stylish sports landscape. At the top of the ranking, Revolutionrace AB confirms its local roots and its success on Instagram with an EMV exceeding one million euros. It is closely followed by Asics Running and Aim Apparel, which activate hundreds of influencers in very different aesthetics — one oriented to running and technique, the other more urban and community oriented.

Among the well-established local brands, Craft Sportswear and I Can I Will compete in ingenuity to engage committed sports audiences. On the side of the global giants, ADIDAS, nike and Asics (with two distinct activations) continue to seduce the Swedish market with large-scale campaigns.

Finally, I am specialized and STRONGER close this top 10, proving that specialization and style can make a difference in such a competitive sector.