As influencer marketing evolves, Danish creators are gaining international attention for their authenticity, clean aesthetic, and tight-knit communities. From fashion and food to humor and family life, they stand out by telling stories that resonate far beyond Denmark.
We analyzed some of the top-performing KOLs in Denmark across Instagram, TikTok, and YouTube to bring you this ranking of some of the most influential digital voices to watch in 2025. Whether you're a brand looking to enter the Nordic market or seeking trusted creators with high engagement, these Danish influencers represent the best of local talent with global impact.
To identify the most impactful Danish influencers of 2025, we selected creators who:
Each influencer was evaluated using the following metrics:
Location: Copenhagen, Denmark
Interests: Inspiration & Lifestyle, Fashion & Accessories
Followers:
Audience Location:
Engagement Engagement Rate:
Earned Media Value:
Zawadi Kristina blends high-fashion elegance with everyday relatability. Her empowering messages and distinctive style make her one of the most recognizable Danish influencers in the lifestyle and fashion space.
Location: Aarhus, Denmark
Interests: Travel, Sport & Fitness, Fashion & Accessories
Followers:
Audience Location:
Credibility Score: 77.1/100
Engagement Rate:
Earned Media Value:
Jesper is a fashion-forward content creator known for his clean, masculine aesthetic. As founder of @edwardcopenhagendk, he appeals to a male audience aged 25–34 through luxury collaborations and minimalistic styling.
Location: Denmark
Interests: Family, Fashion, Photography, Travel
Followers:
Audience Location:
Credibility Score: 91.7/100
Engagement Rate:
Earned Media Value:
Michella is a beloved family influencer in Denmark. A mother of five, her honest and heartfelt posts on parenting and womanhood resonate strongly with Danish mothers and young families.
Location: Copenhagen, Denmark
Interests: Humor, Lifestyle, Family, Photography
Followers:
Audience Location: Denmark (86.1%)
Credibility Score: 79.4/100
Engagement Rate:
Earned Media Value:
Alexander Husum mixes humor and lifestyle content with cinematic flair. He connects with a younger Danish audience through relatable comedy, pranks, and short skits.
Location: Copenhagen, Denmark
Interests: Fashion, Wellness, Lifestyle, Culture
Followers:
Audience Location:
Credibility Score: 84.5/100
Engagement Rate:
Earned Media Value:
Amalie Star brings a polished, editorial tone to her content, with a focus on fashion, culture, and visual storytelling. Her TikTok engagement is among the highest in this ranking.
Location: Copenhagen, Denmark
Interests: Adventure, Fitness, Lifestyle, Reality Shows
Followers:
Audience Location: Denmark (83.9%)
Credibility Score: 77/100
Engagement Rate:
Earned Media Value:
Morten's content captures everyday adventures with authenticity and humor. His vlogs resonate particularly well with Gen Z in Denmark.
Location: Copenhagen, Denmark
Interests: Fashion, Wellness, Travel, Lifestyle
Followers:
Audience Location:
Credibility Score: 80.3/100
Engagement Rate:
Earned Media Value:
Barbara is one of the most stylish Danish influencers, known for combining elegance and accessibility in her content. She’s a key figure in fashion and wellness spaces.
Location: Copenhagen, Denmark
Interests: Food & Drinks, Wellness, Lifestyle, Culture
Followers:
Audience Location:
Credibility Score: 67.3/100
Engagement Rate:
Instagram Posts: 0.25%
Earned Media Value:
Frederikke is a culinary content creator and author whose food styling and comfort recipes delight a global audience, especially food-loving followers in Denmark.
Location: Copenhagen, Denmark
Interests: Humor, Lifestyle, Fashion, Culture
Followers:
Audience Location: Denmark (87.5%)
Credibility Score: 86.4/100
Engagement Rate:
Earned Media Value:
Elias Hole is a rising comedic voice among Danish influencers, known for Gen Z-targeted humor and his work with the viral team "Kender Du Det."
Location: Copenhagen, Denmark
Interests: Travel, Food, Fashion, Lifestyle
Followers:
Audience Location:
Credibility Score: 76.3/100
Engagement Rate:
Earned Media Value:
Anna Astrup’s polished and curated aesthetic makes her a leading choice for high-end fashion and travel collaborations in Denmark and beyond.
The landscape of Danish influencers is more dynamic than ever. In 2025, creators are thriving by staying real, relevant, and deeply connected to their audiences. Whether through family vlogs, fashion editorials, or viral comedy, these influencers offer brands a powerful way to build trust and visibility in the Nordics.
Kolsquare Insight: Data was collected on May 15, 2025, and may evolve.
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