On TikTok, La Roche-Posay comes out on top with informative and engaging content, capturing the attention of millions of users. CeraVe follows closely, promoting a simple and effective routine that appeals to a wide audience.
garnier and Vichy stand out for their expertise and campaigns that highlight the effectiveness of their products. Clinic, for its part, combines elegance and innovation to attract a loyal community.
Nivea and Dove shine thanks to their authenticity and their inclusive approach. The other two entries of garnier confirm the brand's dominance with varied and powerful strategies.
Finally, Caudalie and Sol de Janeiro complement this ranking with sensory stories and a strong emotional presence, proving that care can also be a captivating experience. 🌿✨
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