Top 10 Haircare brands in the Netherlands on TikTok

In the Netherlands, Redken dominates haircare on TikTok with a significant head start, confirming the strength of professional brands among Dutch consumers. Garnier and Gisou follow, illustrating an interesting contrast between an international mass-market reference and a premium local brand that has become a digital phenomenon. Color Wow and ghd animate the core of the picture with a positioning focused on styling and styling, while Sebastian Professional, Olaplex and L'Oréal Professional contribute their technical expertise. Finally, Wella and Schwarzkopf complete this Top 10, reinforcing the presence of major trade show references in a market where professional, international brands and a strong national player coexist with Gisou.