Posted on
September 23, 2025

Top 10 jewelry & watch brands by EMV on Instagram in the Netherlands

Top 10 jewelry & watch brands by EMV on Instagram in the Netherlands
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The jewelry sector in the Netherlands on Instagram is dominated by Garmin (NL), which has an impressive EMV of €1.78 million and a solid commitment thanks to extensive collaboration with influential designers. Vedder & Vedder (NL) and Franky Amsterdam (NL) follow closely, with notable results in terms of visibility and interaction, each having distinguished themselves through their targeted content strategy and their network of influencers. Anna + Nina (NL) rounds out the top 4, continuing to capitalize on creative partnerships with a wide range of KOLs. Brands like CLUSE (ES) and Finaste (NL) are showing that there is a place for emerging jewelry brands that manage to get noticed, while offering strong proximity to their local communities. En Route Jewelry, Pilgrim (DK), and Pandora (IT) complete this ranking, demonstrating the geographic and creative diversity of the jewelry market in the Netherlands.

1
Garmin (NL)
1754
Mentions
Engagements
Total EMV
1784429
1784429
Garmin (NL)
2
Vedder & Vedder (NL)
641
Mentions
Engagements
Total EMV
733632
733632
Vedder & Vedder (NL)
3
Franky Amsterdam (NL)
576
Mentions
Engagements
Total EMV
333583
333583
Franky Amsterdam (NL)
4
Anna + Nina (NL)
497
Mentions
Engagements
Total EMV
294040
294040
Anna + Nina (NL)
Rank
Brand
EMV
Mentions
1
Garmin (NL)
1784429
1784429
1754
533 863
2
Vedder & Vedder (NL)
733632
733632
641
213 941
3
Franky Amsterdam (NL)
333583
333583
576
132 076
4
Anna + Nina (NL)
294040
294040
497
69 415
5
CLUSE (ES)
262665
262665
76
48 848
6
Finaste (NL)
222601
222601
599
110 704
7
En Route Jewelry
88524
88524
62
63 004
8
Pilgrim (DK)
71108
71108
15
58 953
9
Pandora (IT)
64964
64964
87
26 017
10
Astrid & Miyu (UK)
37010
37010
144
16 896