Top 10 luxury brands in France on Instagram

On Instagram France, the luxury sector is dominated by a trio of icons: Louis Vuitton in the lead with more than €16.6 million in EMV, closely followed by Chanel and Christian Dior Couture, whose sustained digital activism confirms the power of French houses internationally. Behind them, Miu Miu and Jacquemus stand out thanks to highly creative strategies and an ability to mobilize committed communities. Saint Laurent, Gucci and Prada consolidate their place among the essentials, while Hermès and Dolce & Gabbana complete the top 10, illustrating the diversity of a market where heritage prestige and contemporary audacity intertwine. This ranking highlights the persistent influence of major French houses while leaving space for international and creative players who are redefining the codes of online luxury.
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