Top 10 sports apps in Denmark on Instagram

On the Danish market, sports applications are still struggling to impose a strong presence on Instagram. Strava is clearly in the lead with more than €60,000 in EMV, capitalizing on a loyal community of runners and cyclists.

Behind, we find some well known names like Lifesum, GYMONDO or Zwift, but their impact is still very limited, with few commitments and mentions. Others like Centr or Les Mills are still generating very modest volumes, proof that fitness applications have not yet found their influence in Denmark.

This ranking shows a potential for brands to explore: an opportunity for sports apps to position themselves as pioneers in a region that is still little exploited.