Top 10 UK sporting events on Instagram

The British ranking of sporting events on Instagram unsurprisingly confirms the hegemony of football. The Premier League dominates the podium with more than £40 million in EMV, propelled by a massive base of fans and creators. Follow Formula 1 and The Oracle Red Bull Racing Team, who benefit from a strong social dynamic thanks to their captivating storytelling and their global audience.

UEFA, well present with two distinct entries, shows the extent of the commitment generated by European competitions. Other disciplines also find their place, such as Rugby via the Six Nations Championship, or The MMA With theUFC, illustrating a gradual diversification of sports passions on Instagram UK. Let us also note the breakthrough of Matchroom Boxing and Ironman, which focus on engaged communities, while La Liga, the only foreign league in the top 10, is invited to the party.